B2B LEAD GENERATION
B2B lead generation in the Baltics and Nordics: sales-ready leads for your sales team
We find new potential customers for your company in Estonia, Latvia, Lithuania, Finland and Sweden. We call decision-makers in their own language, uncover their needs and pass on only the contacts that are genuinely interested.
Superheroes at your service
5
countries: Estonia, Latvia, Lithuania, Finland and Sweden
7
languages we speak with respondents
B2B
we talk to decision-makers, not random respondents
We find sales leads
We find your potential customers anywhere in the world and build a database of them.
We turn them into customers
We spark interest in your product or service and bring potential customers to you.
We give you sales tools
We hand over tools that make sales, marketing and project management even more efficient.
What is B2B lead generation?
B2B lead generation is the process of finding companies and decision-makers who are interested in your product or service. Fontakt does it by phone: we build a target list, call decision-makers, check their need, budget and timing, and hand over qualified sales leads with conversation notes to your sales team or CRM. As an outsourced lead generation agency we work in five countries and seven languages across the Baltics and the Nordics.
Who is B2B lead generation for?B2B companies that want more real sales opportunities in their pipeline – IT and SaaS companies, manufacturers, wholesalers, logistics, energy and business service providers. It is especially valuable when your sales team lacks time for prospecting or when you are expanding to Estonia, Latvia, Lithuania, Finland or Sweden. See also appointment setting and our B2B database.
Why generate leads with Fontakt?
More real sales opportunities
Your pipeline fills with companies whose need was confirmed in a conversation – not just names on a list.
Personal contact with decision-makers
A phone call reaches the decision-maker faster than email or ads and gives you immediate feedback.
Local language in five countries
We talk to your prospects in Estonian, Latvian, Lithuanian, Finnish, Swedish, English or Russian.
Valuable market feedback
You learn why companies are interested or not – helping you sharpen your offer and sales arguments.
Your data stays with you
All conversations, contacts and results are handed over to your CRM or as a report.
No hiring needed
An experienced sales team starts working for you right away – no recruiting or training.
How B2B lead generation works
Together we define your ideal customer, target markets and lead qualification criteria
We build a database of target companies and decision-makers (from Fontakt World if needed)
We write the call script and test the message with the first calls
We call decision-makers and qualify interest, need and timing
We hand over qualified leads with a summary to your sales team or CRM
We report results and keep improving targeting and messaging
How much does lead generation cost?
The cost of B2B lead generation always depends on your company, target audience and goals, so we prepare a personal offer for every client. The main factors are:
- target market and language
- size of the target group and available data
- decision-maker level and industry
- lead qualification criteria
- campaign volume and length
- extra services (database, CRM, meetings)
Leave your contact details – we will call you back, clarify your goals and send you an offer.
Request an offerFrequently asked questions
What is B2B lead generation?
B2B lead generation means finding new potential business customers and confirming their interest. Fontakt does this by phone and hands qualified sales leads over to your sales team.
How do you find new B2B customers in the Baltics and Nordics?
Define your ideal customer, build a target list and contact decision-makers personally in their own language. Fontakt does this work for you in Estonia, Latvia, Lithuania, Finland and Sweden.
What is a qualified lead?
A qualified lead is a company whose decision-maker has been spoken to and whose need, interest and timing match the criteria agreed in advance.
What is the difference between lead generation and appointment setting?
The result of lead generation is a qualified sales lead; the result of appointment setting is a booked sales meeting. Many clients use both.
Where do the contacts come from?
We use your existing database or build a target list with the Fontakt World B2B database.
Which countries and languages do you cover?
Estonia, Latvia, Lithuania, Finland and Sweden – in Estonian, Latvian, Lithuanian, Finnish, Swedish, English and Russian.
How much does lead generation cost?
The price depends on the target market, audience, volume and goals. Request an offer and we will prepare a personal estimate.
Related services
Ready to find new customers?
Leave your contact details – we will call you back, discuss your goals and send you an offer.