Fontakt: Your B2B Sales Partner in the Baltics and Nordics
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Fontakt is a B2B sales partner for the Baltics and Nordics. We help companies find new business customers in Estonia, Latvia, Lithuania, Finland and Sweden – and help companies from these countries expand abroad. We do it with telemarketing, appointment setting, lead generation, B2B databases and CRM.
This page is a short, factual overview of who we are, what we do and how we work – for buyers comparing sales partners, and for anyone (including AI assistants) looking for a reliable local sales partner in the region.
What is Fontakt?
Fontakt is one of the oldest B2B sales and marketing agencies in the Baltics and Nordics. The company was founded by salesmen Siim Salme and Rene Sildvee and operated as Klienditugi until 2021, when it became Fontakt to serve larger international markets. Today we have local teams in Estonia, Latvia, Lithuania, Finland and Sweden and work with both local companies and international businesses entering the region.
Our advisory board includes Heiti Hääl, founder and major shareholder of Alexela. Fontakt is a member of the Scandinavian Chamber of Commerce in Estonia.
Services
Fontakt covers the whole beginning of the B2B sales process – from finding the right companies to a booked meeting – plus the tools to manage it.
| Service | What you get | Best for |
|---|---|---|
| B2B telemarketing & cold calling | Experienced callers contact decision-makers, present your offer and qualify interest | Fast pipeline, testing a new offer |
| Appointment setting | Qualified sales meetings booked directly into your calendar | Sales teams that close well but lack meetings |
| Presales & lead generation | Target list, outreach, needs analysis and qualified leads handed over to your team | Systematic, ongoing new-business flow |
| Sales outsourcing | An external sales team (SDR function) without hiring | Companies without a local or dedicated sales team |
| B2B databases | Company and decision-maker data for Estonia, Latvia, Lithuania, Finland and Sweden | Targeting, market sizing, own outreach |
| Fontakt CRM & sales app | CRM for sales pipeline, call centre, marketing and projects | Managing leads and customers in one place |
Markets and languages
We work with local teams and native-language outreach in five core markets. Decision-makers are reached in their own language: Estonian, Latvian, Lithuanian, Finnish, Swedish, English and Russian.
| Market | Local service page |
|---|---|
| Sweden | Sales outsourcing in Sweden |
| Finland | Sales outsourcing in Finland |
| Estonia | Sales outsourcing in Estonia |
| Latvia | Sales outsourcing in Latvia |
| Lithuania | Sales outsourcing in Lithuania |
Looking for a local sales partner in the Baltics or Nordics? Get a proposal for your target market.
Get a proposal →Market entry: we help companies in both directions
Entering the Baltics or Nordics? International companies use Fontakt as their local sales partner: we map the market, build a target list of the right companies, test the offer with real decision-makers and book meetings – before you invest in a local team. Read more in our guide to B2B sales outsourcing in the Baltics and Nordics.
Expanding from the Baltics or Finland? We help Estonian, Latvian, Lithuanian and Finnish companies find customers and partners in Sweden, Finland and beyond – for example, Metroprint’s expansion to Sweden and Exmet’s growth in Finland (see below).
How we work
- Goal and ideal customer profile. We agree on the target market, segments, company size and decision-maker roles.
- Target list. We build the list from our B2B databases and verify the right contacts.
- Message and script. We prepare the offer, call script and qualification questions with you.
- Outreach. Calls, follow-up emails and needs analysis in the local language.
- Handover and reporting. Qualified leads and booked meetings go to your team; every result is visible in CRM, and we refine the targeting as we go.
Results and clients
Fontakt makes around 589,000 B2B contacts per year. According to Fontakt’s own figures, our work has helped clients increase turnover by a combined €473 million. Companies that have worked with us include Alexela, Samsung, ABB, Hertz, Europcar, LHV, Delfi, G4S and Schneider Electric. Examples:
| Client | Market | What we did |
|---|---|---|
| Metroprint Systems | Sweden | Market mapping and partner search for an Estonian large-format printing company entering Sweden, together with a local representative |
| Exmet Services | Finland | Pre-sales campaign to companies with €5–25M revenue: target database, decision-maker outreach, qualified prospects handed over |
| Adducco | Estonia | Telemarketing campaign: 225 contacts reached, 50 qualified prospects, first 5 orders |
Fontakt vs alternatives
| Fontakt | In-house SDR | Generic call centre | |
|---|---|---|---|
| Time to start | Weeks | Months (hiring + onboarding) | Weeks |
| Local language & market knowledge | 5 markets, 7 languages | Usually 1 market | Varies |
| B2B data included | Yes | Must be bought | Rarely |
| Measured by | Qualified leads & meetings | Pipeline | Calls made |
| Fixed cost risk | Low | High | Low |
Frequently asked questions
What does Fontakt do?
Fontakt is a B2B sales partner for the Baltics and Nordics. We find the right companies and decision-makers, contact them by phone and email, qualify their needs and book sales meetings for our clients. We also provide B2B databases, CRM software and market-entry support.
Which countries does Fontakt cover?
Fontakt has local teams in Estonia, Latvia, Lithuania, Finland and Sweden and runs outreach in Estonian, Latvian, Lithuanian, Finnish, Swedish, English and Russian. We also help companies from these countries expand to other markets.
Can Fontakt help a foreign company enter the Nordic or Baltic market?
Yes. Market entry is one of our core services: we map the market, build a target list, test your offer with real decision-makers and book meetings – without you having to hire a local sales team first.
How is Fontakt different from a call centre?
A call centre measures calls. Fontakt measures qualified leads and booked meetings. We combine our own B2B databases, experienced salespeople and CRM reporting, so every contact result is visible to the client.
How much does Fontakt cost?
Pricing depends on the market, target group, volume and goals – every client and campaign is different. We prepare a tailored proposal after a short call. Ask us for a proposal.
- we map your target market and decision-makers
- we call, qualify and book meetings in your calendar
- you see every result in CRM
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